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Data & The Fleet Industry

April 15th, 2019

Data & The Fleet Industry

If you’ve heard it once, you’ve heard it 100 times. “Big data can change your business.” And you may think, over and over, “Okay, I get it. But how does that apply to managing my fleet?” Well, as it turns out, collecting big data and understanding it is extremely important when managing your fleet. Fleets generate some of the largest quantities of data per day. Fleets also have many differing factors that can affect weekly, daily, even hourly business operations. From compliance to GPS to fleet health status and safety monitoring. That’s heaps of potential knowledge! So, in regards to fleet management, understanding your fleet management data is one of the most important tools impacting every aspect of your business operations.


BUT. It has to be understood.

It’s not enough to simply produce and collect data. It must be understood. If you can understand your data, you can not only manage your current operations more smoothly, but you can also predict your company’s future needs. Understanding the raw data in order to make effective conclusions is typically known as data analytics. Data analytics techniques are how your business reveals trends and utilizes metrics that would be lost if you simply produced and collected. Only when you understand the data you produce can that data be used to optimize your processes and increase your overall business efficiency.


“So, should I hire someone?”

Well, it would seem so if you asked the majority of businesses out there that question. Forbes predicts that by 2020, data professional jobs will increase by 364,000 open positions. That would bring the total jobs of data professionals to be right at 2.72 Million. Data analysts and data scientists are expected to see a 28% demand spike in just one year.


What’s best for your company?

According to Glassdoor, the average base salary for an entry level data scientist (or with minimal experience) is over $100,000 a year. And an entry level professional is not all you’d be forking out money towards if you really wanted to be successful. An article in the Harvard Business Review notes that for companies to get the best use out of their data analytics, it “requires not just data scientists but entire cross-functional, agile teams that include data engineers, data architects, data-visualization experts, and so on.” That’s an extensive list of people to add to your organization in order to be successful. Not only do you pay all of your new employees but the software platforms many teams require.


That’s way too expensive. What now?

It’s way too expensive for most companies, actually. But as an Assured Telematics client, it’s not too expensive for you. In fact, it’s a complimentary service! We understand how important understanding data is to properly managing fleets. At Assured Telematics, we pride ourselves on offering the greatest return on investment within the Geotab platform including safety factors, fuel savings, and maintenance and compliance requirements. But we also focus on reducing your costs from an internal standpoint by providing additional services at no additional cost. That includes complete data analytics!

Not only do we do all the trend-finding for free, but we use our own teams and our own software platforms. Tools from Microsoft, Google, and Tableau all blend together to ensure no data is left out. Add in Assured Telematic’s 10 years of experience in the field, and our clients are guaranteed to have the most meaningful and easy to comprehend data from the Geotab platform. So, we encourage our clients to lean on the expertise of Assured Telematics, because really, who knows your company better than we do?





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